-Reach 2299.05% growth in ROAS through strategic planning on creative deployment and marketing activities -Drive sales growth at MOM 25.28% since new website layout launched -Connect consumers with brands via creative content and introduce more potential brands to the customers on the platform

• Manage strategy direction and branding methodology for social media or overall marketing • Approach 3-4 new clients on a monthly basis • Initiate the collaboration and elaborate the co-branding work between the commercial and creative parties

Focus on branding through online to offline content creation and engagement to provide audiences outstanding and unexpected experience.

In charge of integrated marketing including strategic planning and business partnership.

Work hands-on with current industry professionals to take part in thorough process of filmmaking including directing and production.

• Select vital target markets via qualitative/quantitative field research and identifying consumer insights for multiple areas, most notably tier 2 cities and below • Shape initial brand planning for FMCG clients including auto brands building strategic and business plans for new product launch and increasing sales of existing products within a pre-negotiated ¥1,000,000 budget

Provide digital media buying / planning service for FMCG clients:

• Optimise ecommerce and online marketing performance based on data retrieved • Develop online marketing strategy and deepen the relationship with affiliates • Handle digital marketing queries and come up with solutions to consumers'queries • Deliver an app project to scope, budget and deadline, updated the rewards programme on demand, controlled budgets and regulated project approvals

Rolled in courses regarding innovation, e-business, e-commerce, business analysis, marketing and planning